The Google Ads Clarity Audit™

“Most hotels waste 20-40% of their Google Ads budget without knowing it.“

If you plan to keep investing in Google Ads, start with clarity.
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The Google Ads Clarity Audit™ from Big Bear Identifies exactly where your hotel is losing money and gives you a proven plan to turn your Google Ads into a direct booking engine within 60 days.

Full Google Ads Clarity

£1,497

+VAT
One-off investment

Full Google Ads account audit
A deep review of structure, targeting, budgets, and settings.

Clear list of what to fix first
Priority actions ranked by impact, not noise.

Wasted spend and missed opportunity analysis
See where budget leaks and where growth sits.

Campaign, keyword, and search term review
Know what drives bookings and what drags performance down.

Written report with plain-English insights
No jargon. Clear explanations your team can act on.

30-minute walkthrough video call
We explain the findings and answer your questions.

Action plan you can hand to your agency or team
Use it to brief, challenge, or fix performance fast.

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The Google Ads Clarity Audit™ is for hotel and hospitality businesses that want to:

Reduce wasted advertising spend
See the true cost per booking
Drive more direct bookings
Reclaim sales from the OTA’s
Drive more wedding enquiries
Have more profitable stays

The Google Ads Clarity Audit™ is not just a report.

It is a 60 day transformation that takes a hotel:

From guessing to knowing
From leaking money to profit protection
From relying on agencies to being commercially in control
From losing ground to OTAs to beating them
From blind spend to measurable revenue

At Big Bear, we specialise exclusively in the hotel and hospitality sector.

As certified Google Partners for the hotel and hospitality industry, we combine industry knowledge with platform expertise to help hotels gain clarity, reduce wasted spend and turn Google Ads into a predictable source of direct revenue.

Hotels usually come to us when:

They’re spending thousands each month but nobody can tell us what’s actually working or why.
The agency provides reports but no commercial insight
Tracking is broken so the numbers can’t be trusted
Booking.com and OTA’s are outranking them for their own name
Budgets are guesswork because nobody knows what’s profitable, or what they should be spending
The team is frustrated and stressed because nothing feels as predictable as it should

After the Google Ads Clarity Audit™your hotel will:

Stop wasting budget and start getting profitable bookings
See the true cost per booking for rooms, weddings, spa and dining
Beat OTAs on brand and reclaim bookings you’re currently losing
Know exactly how your performance stacks up against similar hotelsFollow a 30, 60, 90 day plan to grow direct revenue
Follow a 30, 60, 90 day plan to grow direct revenue

Who It’s For

Independent hotels & small groups
Wedding / Spa / F&B venues
Teams running Google Ads in-house or via agency
Hotels heavily reliant on OTAs
Leadership teams who want clarity, not jargon

Join other hotels that are making waves with their Google Ads. Real feedback, Real results.

Real feedback from teams who have used the audit.

"Working with Big Bear has been a breath of fresh air.

The Big Bear team are friendly, responsive, & very reliable. We’ve seen a massive increase in the results from our Google Ads & they’ve been a great support in a tough competitive environment."
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Helen Laing

Marketing consultant, The Woolacombe Bay Hotel

"We're incredibly impressed with Big Bear. The team's attention to detail and commitment to quality have been evident ever since our first consultation.

They have transformed our Google Ads and truly outdone the larger agencies we used to work with."

Jennifer Clifford

Marketing Manager, Oakley Hall Hotel.

"The impact you’ve already had on our PPC campaigns has been exceptional, and we’re really excited to see what we can achieve together next year."

Annie

Marketing Manager, The Original Collection.

Featured Projects

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Experts in uniting people with brands.

At Big Bear Creative, we specialise in helping hotels and hospitality brands stand out online, reduce reliance on online booking agents and drive more direct guests and customers.

We collaborate closely with you to craft tailored strategies that align with your business goals and deliver measurable results. With Big Bear, you’re not just working with experts—you’re gaining a partner dedicated to your success.

Our work

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The Google Ads Clarity Audit™

The Google Ads Clarity Audit™ is for hotel and hospitality businesses that want to:

The Google Ads Clarity Audit™ is not just a report.

At Big Bear, we specialise exclusively in the hotel and hospitality sector.

Hotels usually come to us when:

After the Google Ads Clarity Audit™your hotel will:

Who It’s For

Join other hotels that are making waves with their Google Ads. Real feedback, Real results.

Featured Projects

Social Media Success for The Whisky Café

The Fellows House

Social Media Case Study

Social Media Case Study

Woolacombe Bay Hotel

The Fellows House

Oakley Hall Hotel

The Bay Brasserie

The Alchemist Spa

The Whisky Cafe

The Welcombe Hotel

The Regent Hotel

The Glasshouse Restaurant

The Sage Cafe

Oakley Hall Weddings

The Folio Bar & Kitchen

Brampton Park Golf Course

Genie Goals

Experts in uniting people with brands.

Our work

Start the most productive agency relationship you’ll ever have, today.