Hotels / Spas / Restaurants
Increase your online visibility, convert clicks into bookings, and increase profitability with results-driven digital marketing from Big Bear. We have a proven record of achieving outstanding results for our clients.
Our Digital Marketing Deep Dive is an expert-led analysis of your website and digital marketing performance. We benchmark you against competitors, uncover hidden opportunities, fix blind spots, and put your hotel on the path to more direct bookings.
Our proven, data-driven system is The Big Bear Hotel Growth Framework™. This structured, step-by-step approach aligns your marketing activity with your business goals, creating a clear strategy for consistent, predictable growth. Competitor insights and performance data lead the way, ensuring your marketing drives real business results.
Our expert team uses strategic insights and high-performing creative to build campaigns that drive direct bookings and revenue. We optimise every ad to ensure your hotel appears in front of the right audience at the right time – with a focus on measurable ROI and real growth.
We craft scroll-stopping campaigns across Facebook, Instagram, and more – designed to increase brand visibility, promote seasonal offers, and turn lookers into bookers. Using advanced targeting and remarketing, we reach your ideal guests at every stage of their journey.
We help your hotel rise above the noise in search results. From technical optimisation to rich content and local SEO, we make sure your property is easy to discover – driving organic traffic, reducing OTA dependency, and boosting direct bookings.
Stay top of mind with your guests through beautifully designed, on-brand email campaigns. From pre-arrival journeys to seasonal promotions and re-engagement flows, we help you build loyalty, increase lifetime value, and generate direct revenue.
You’ll get access to a bespoke performance dashboard tailored to your KPIs. No fluff, no jargon – just clear, simplified data that gives you full visibility over what’s working, where the opportunities are, and how we’re helping you grow.
At Big Bear, we don’t rely on guesswork or generic tactics to deliver digital marketing for our clients. Our success comes from applying the Big Bear Hotel Growth Framework™ - our proven, data-driven system designed specifically for hotel & hospitality businesses.
This structured, step-by-step approach aligns your marketing efforts with your business goals, creating a clear pathway to consistent, predictable growth.
We remove any uncertainties & wasted ad spend, allowing us to focus our efforts on what truly moves the needle for your property. It’s a precision tool designed to align your business goals with the marketing activities that actually drive revenue.
Research & Analysis
We start with a Discovery Interview to discuss your challenges & business goals. Our Deep Dive Analysis reviews your website & digital marketing efforts; benchmarking you against competitors & uncovering hidden opportunities.
Strategic Positioning & Goal Setting
We define your hotel’s unique positioning & target audience. We document your business goals & help define your KPIs, as well as advising how digital marketing can support you in achieving these.
Defining Your Bespoke Strategy
We identify both the quick wins & long-term strategies that will achieve your goals, with competitor insights & data leading the way. We identify the channels & strategies we will use to achieve your KPIs.
Marketing Channel Set-up & Optimisations
We optimise your website, then set-up & manage your digital marketing channels & campaigns. Depending on your bespoke strategy, this can include Paid Ads, Social Ads, SEO & Email Marketing.
Advanced Reporting & Touchpoints
We set up bespoke reporting for you, tailored to show important data in a simple & easy to digest way. We assign an account manager & set up regular touchpoints to discuss performance & answer any questions.
Test & Refine
We take a performance-driven approach, ensuring every tactic moves the needle on your rankings, traffic, & direct bookings. We regularly test & review, refining our marketing efforts to scale performance.