Supporting Genie Goals & The Home Goals Campaign
The opportunity
As a globally award-winning eCommerce performance marketing agency, Genie Goals needed a digital presence that reflected their industry leadership and bold approach to delivering results for major brands like Mamas & Papas, Karl Lagerfeld, and Bird & Blend Tea Co.
Alongside their website, they were launching their first ever book, Home Goals, to celebrate outstanding retail marketing campaigns and required expert support to bring this vision to life. Additionally, to stay ahead in a competitive market, they sought strategic competitor analysis to refine their SEO and PPC strategies.
What we did
Website Design & Development: We designed, built, and continue to maintain a modern, visually engaging, and conversion-focused website that showcases Genie Goals’ expertise and attracts their ideal clients.
Publication Design – Home Goals: We brought Home Goals to life, designing a beautifully crafted publication that highlighted the top campaigns from the UK’s leading retail brands, positioning Genie Goals as thought leaders in their field.
Competitor Analysis: We conducted in-depth competitor research to provide actionable insights that informed their ongoing SEO and PPC strategies, helping their team identify market opportunities and stay ahead of the competition.
The outcome
A polished, professional website that elevates the Genie Goals brand and effectively communicates their market-leading expertise and positioning.
The contirbution of a successful launch of Home Goals, strengthening Genie Goals’ authority and providing a valuable asset for client engagement and lead generation.
Enhanced marketing strategies driven by competitor insights, supporting more targeted and effective SEO and PPC campaigns.
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